All sessions
s-0002
Simulated shopperOct 26, 2026, 9:29 AM UTC · desktop · organic · Cairn Low Hiking Shoe · 5 actions
abandoned
How Qualm's guess changed
With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 13%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 115sViewed Cairn LowViewed a product pageChoice 31%
- 221sImage 1 · Cairn LowViewed a product imageNo clear doubt 35%
- 337sExpanded materials · Cairn LowExpanded materialsNo clear doubt 44%
- 41m 03sOpened reviews · Cairn LowOpened reviewsDurability 41%
- 1m 11sLeft the store
Final guess
Durability41%
Fit
15%
Suitability
23%
Durability
41%
Value
1%
Delivery
1%
Choice
2%
No clear doubt
17%
Why durabilityhow much likelier
- Expanded materials6.6×
- Opened reviews1.8×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDurability
SecondaryValue
Resolved on its ownno
Only available because this session was simulated. Real sessions have no ground truth.