Synthetic data
All sessions

s-0041

Simulated shopper

Oct 22, 2026, 9:42 PM UTC · mobile · email · Squall 2.5L Rain Shell · 13 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Durability Proof after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 20%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 138sViewed Squall 2.5LViewed a product pageChoice 27%
  2. 21m 16sBrowsed catalogBrowsed the catalogNo clear doubt 36%
  3. 31m 45sOpened reviews · Squall 2.5LOpened reviewsValue 30%
  4. 41m 50sReviews filtered: durabilityFiltered reviews by durabilityDurability 91%
  5. 52m 20sExpanded warranty · Squall 2.5LExpanded warranty→ the store shows Durability Proof hereDurability 99%
  6. 62m 25sOpened reviews · Squall 2.5LOpened reviewsDurability >99%
  7. 72m 29sReviews filtered: durabilityFiltered reviews by durabilityDurability >99%
  8. 82m 47sViewed Ridgeback 48LViewed a product pageDurability >99%
  9. 93m 26sOpened reviews · Ridgeback 48LOpened reviewsDurability >99%
  10. 103m 41sReviews filtered: durabilityFiltered reviews by durabilityDurability >99%
  11. 114m 20sExpanded materials · Ridgeback 48LExpanded materialsDurability >99%
  12. 124m 34sImage 1 · Ridgeback 48LViewed a product imageDurability >99%
  13. 5m 04sLeft the store

Final guess

Durability>99%
Fit
<1%
Suitability
<1%
Durability
>99%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why durabilityhow much likelier
  • Filtered reviews by durability ×395.7×
  • Expanded warranty15.6×
  • Expanded materials6.6×
  • Opened reviews ×31.8×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDurability
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.