Synthetic data
All sessions

s-0053

Simulated shopper

Oct 21, 2026, 11:49 AM UTC · desktop · organic · Kettle Ti Stove Kit · 12 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 18%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 139sViewed Kettle TiViewed a product pageNo clear doubt 29%
  2. 242sOpened comparisonOpened the comparisonChoice 85%
  3. 355sImage 1 · Kettle TiViewed a product imageChoice 80%
  4. 41m 21sExpanded returns · Kettle TiExpanded returns policyChoice 64%
  5. 51m 39sCompare + Kettle TiAdded a product to compareChoice 98%
  6. 62m 08sOpened comparisonOpened the comparisonChoice >99%
  7. 72m 15sOpened reviews · Kettle TiOpened reviewsChoice >99%
  8. 82m 31sOpened comparisonOpened the comparisonChoice >99%
  9. 92m 34sCompare + Kettle TiAdded a product to compareChoice >99%
  10. 102m 44sExpanded returns · Kettle TiExpanded returns policyChoice >99%
  11. 113m 13sBrowsed catalogBrowsed the catalogChoice >99%
  12. 3m 18sLeft the store

Final guess

Choice>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
>99%
No clear doubt
<1%
Why choicehow much likelier
  • Opened the comparison ×357.4×
  • Added a product to compare ×211.5×
  • Viewed a product page1.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtChoice
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.