Synthetic data
All sessions

s-0083

Simulated shopper

Oct 20, 2026, 3:19 AM UTC · desktop · organic · Ridgeback 48L Pack · 6 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)11% → 10%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 18sSearch “jacket”Searched the catalogNo clear doubt 32%
  2. 223sViewed Ridgeback 38LViewed a product pageNo clear doubt 45%
  3. 341sViewed Cairn MidViewed a product pageNo clear doubt 57%
  4. 41m 15sViewed Ridgeback 48LViewed a product page · Switched to a similar productChoice 63%
  5. 51m 30sExpanded shipping · Ridgeback 48LExpanded shipping infoChoice 49%
  6. 1m 47sLeft the store

Final guess

Choice49%
Fit
1%
Suitability
<1%
Durability
<1%
Value
1%
Delivery
7%
Choice
49%
No clear doubt
42%
Why choicehow much likelier
  • Switched to a similar product8.6×
  • Viewed a product page ×31.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
Suitability
exit survey · held out (calib)
Reveal synthetic ground truth
Primary doubtSuitability
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.