Synthetic data
All sessions

s-0097

Simulated shopper

Oct 26, 2026, 6:47 AM UTC · desktop · paid social · Ridgeback 48L Pack · 13 actions

abandonedcart $199

How Qualm's guess changed

With the current settings, the store would have shown Fit Confidence after action 3 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 19%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 127sViewed Ridgeback 48LViewed a product pageChoice 37%
  2. 247sSize guide · Ridgeback 48LOpened the size guideFit 59%
  3. 31m 00sSize S/M · 15–18 in torso · Ridgeback 48LSelected a size→ the store shows Fit Confidence hereFit 94%
  4. 41m 13sSize guide · Ridgeback 48LRe-opened the size guideFit >99%
  5. 51m 52sSize guide · Ridgeback 48LRe-opened the size guideFit >99%
  6. 62m 30sExpanded returns · Ridgeback 48LExpanded returns policyFit >99%
  7. 73m 06sSearch “does it run small”Searched for sizing / fitFit >99%
  8. 83m 40sImage 1 · Ridgeback 48LViewed a product imageFit >99%
  9. 93m 43sBrowsed catalogBrowsed the catalogFit >99%
  10. 103m 54sOpened reviews · Ridgeback 48LOpened reviewsFit >99%
  11. 114m 13sBrowsed catalogBrowsed the catalogFit >99%
  12. 124m 33sAdded to cart · Ridgeback 48LAdded to cartFit >99%
  13. 4m 40sLeft the store

Final guess

Fit>99%
Fit
>99%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why fithow much likelier
  • Re-opened the size guide ×290.5×
  • Selected a size12.4×
  • Searched for sizing / fit9.3×
  • Opened the size guide8.4×
  • Expanded returns policy2.3×
  • Opened reviews1.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtFit
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.