Synthetic data
All sessions

s-0099

Simulated shopper

Oct 20, 2026, 1:08 PM UTC · desktop · email · Driftwood 2P Tent · 8 actions

abandonedcart $429

How Qualm's guess changed

With the current settings, the store would have shown Delivery Promise after action 7 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 26%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 137sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 248sViewed Driftwood 2PViewed a product pageNo clear doubt 45%
  3. 31m 05sBrowsed catalogBrowsed the catalogNo clear doubt 62%
  4. 41m 09sDelivery check · ZIP 24151Checked delivery date by ZIPDelivery 70%
  5. 51m 30sAdded to cart · Driftwood 2PAdded to cartDelivery 70%
  6. 61m 37sCheckout startedStarted checkoutDelivery 70%
  7. 71m 44sExpanded shipping · Driftwood 2PExpanded shipping info→ the store shows Delivery Promise hereDelivery 94%
  8. 2m 06sLeft the store

Final guess

Delivery94%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
94%
Choice
<1%
No clear doubt
6%
Why deliveryhow much likelier
  • Checked delivery date by ZIP21.1×
  • Expanded shipping info13.0×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDelivery
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.