All sessions
s-0112
Simulated shopperOct 31, 2026, 4:04 AM UTC · desktop · organic · Merino 200 Base Layer Crew · 6 actions
abandoned
How Qualm's guess changed
With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 12%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 140sViewed Merino 200Viewed a product pageFit 22%
- 21m 15sExpanded returns · Merino 200Expanded returns policyFit 38%
- 31m 22sBrowsed catalogBrowsed the catalogNo clear doubt 35%
- 41m 53sSize guide · Merino 200Opened the size guideFit 71%
- 52m 22sImage 1 · Merino 200Viewed a product imageFit 63%
- 2m 36sLeft the store
Final guess
Fit63%
Fit
63%
Suitability
<1%
Durability
3%
Value
<1%
Delivery
2%
Choice
<1%
No clear doubt
31%
Why fithow much likelier
- Opened the size guide8.4×
- Expanded returns policy2.3×
- Viewed a product image1.1×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno
Only available because this session was simulated. Real sessions have no ground truth.