Synthetic data
All sessions

s-0141

Simulated shopper

Oct 27, 2026, 11:03 AM UTC · mobile · organic · Talus Trail Runner · 8 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Built-For Answer after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 15%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 134sViewed Talus TrailViewed a product pageChoice 23%
  2. 237sImage 1 · Talus TrailViewed a product imageNo clear doubt 30%
  3. 343sExpanded specs · Talus TrailExpanded technical specsSuitability 59%
  4. 41m 00sDelivery check · ZIP 26869Checked delivery date by ZIPNo clear doubt 36%
  5. 51m 07sExpanded specs · Talus TrailExpanded technical specs→ the store shows Built-For Answer hereSuitability 70%
  6. 61m 38sOpened reviews · Talus TrailOpened reviewsSuitability 89%
  7. 72m 07sReviews filtered: suitabilityFiltered reviews by performanceSuitability >99%
  8. 2m 31sLeft the store

Final guess

Suitability>99%
Fit
<1%
Suitability
>99%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why suitabilityhow much likelier
  • Filtered reviews by performance73.8×
  • Expanded technical specs ×26.9×
  • Opened reviews1.7×
  • Viewed a product image1.2×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtSuitability
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.