Synthetic data
All sessions

s-0148

Simulated shopper

Oct 27, 2026, 9:59 AM UTC · desktop · paid social · Talus Trail Runner · 7 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 12%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 136sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 252sViewed Talus TrailViewed a product pageNo clear doubt 32%
  3. 359sBrowsed catalogBrowsed the catalogNo clear doubt 51%
  4. 41m 30sExpanded shipping · Talus TrailExpanded shipping infoNo clear doubt 52%
  5. 51m 59sSorted: ratingRe-sorted the catalogNo clear doubt 75%
  6. 62m 18sExpanded specs · Talus TrailExpanded technical specsNo clear doubt 84%
  7. 2m 38sLeft the store

Final guess

No clear doubt84%
Fit
<1%
Suitability
5%
Durability
<1%
Value
<1%
Delivery
9%
Choice
1%
No clear doubt
84%
Why no clear doubthow much likelier
  • Browsed the catalog ×22.3×
  • Re-sorted the catalog3.8×
  • Viewed a product page1.7×
  • Expanded technical specs1.0×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
No clear doubt
exit survey · used in training
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.