Synthetic data
All sessions

s-0174

Simulated shopper

Oct 29, 2026, 12:36 AM UTC · desktop · paid social · Ridgeback 48L Pack · 5 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 10%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 13sViewed Ridgeback 48LViewed a product pageChoice 37%
  2. 216sImage 1 · Ridgeback 48LViewed a product imageNo clear doubt 32%
  3. 320sViewed Emberline 20°FViewed a product pageNo clear doubt 41%
  4. 434sBrowsed catalogBrowsed the catalogNo clear doubt 66%
  5. 56sLeft the store

Final guess

No clear doubt66%
Fit
7%
Suitability
4%
Durability
1%
Value
3%
Delivery
2%
Choice
17%
No clear doubt
66%
Why no clear doubthow much likelier
  • Viewed a product page ×21.7×
  • Viewed a product image2.3×
  • Browsed the catalog2.3×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.