All sessions
s-0240
Simulated shopperOct 31, 2026, 7:18 PM UTC · mobile · organic · Emberline 20°F Down Bag · 13 actions
abandonedcart $279
How Qualm's guess changed
With the current settings, the store would have shown Delivery Promise after action 8 (dashed line). Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 42%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 124sBrowsed catalogBrowsed the catalogNo clear doubt 26%
- 231sViewed Emberline 20°FViewed a product pageNo clear doubt 36%
- 31m 04sDelivery check · ZIP 44330Checked delivery date by ZIPDelivery 67%
- 41m 26sExpanded returns · Emberline 20°FExpanded returns policyDelivery 82%
- 51m 54sAdded to cart · Emberline 20°FAdded to cartDelivery 82%
- 62m 24sCheckout startedStarted checkoutDelivery 82%
- 72m 56sOpened reviews · Emberline 20°FOpened reviewsDelivery 83%
- 83m 25sReviews filtered: valueFiltered reviews by value→ the store shows Delivery Promise hereDelivery 83%
- 94m 03sViewed cartViewed cart (saw shipping cost)Delivery 87%
- 104m 23sExpanded shipping · Emberline 20°FExpanded shipping infoDelivery 99%
- 114m 44sViewed cartViewed cart (saw shipping cost)Delivery 99%
- 124m 58sViewed Talus TrailViewed a product pageDelivery 99%
- 5m 25sLeft the store
Final guess
Delivery99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
1%
Delivery
99%
Choice
<1%
No clear doubt
<1%
Why deliveryhow much likelier
- Checked delivery date by ZIP21.1×
- Expanded shipping info13.0×
- Viewed cart (saw shipping cost) ×22.5×
- Expanded returns policy2.4×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDelivery
Secondarynone
Resolved on its ownyes
Only available because this session was simulated. Real sessions have no ground truth.