Synthetic data
All sessions

s-0265

Simulated shopper

Oct 23, 2026, 10:16 AM UTC · mobile · paid social · Emberline 20°F Down Bag · 5 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Fit Confidence after action 4 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 10%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 131sViewed Merino 200Viewed a product pageFit 22%
  2. 21m 11sViewed Emberline 20°FViewed a product pageNo clear doubt 32%
  3. 31m 26sSize Long · to 6 ft 6 in · Emberline 20°FSelected a sizeFit 49%
  4. 41m 55sSize Regular · to 6 ft · Emberline 20°FChanged size selection→ the store shows Fit Confidence hereFit 99%
  5. 2m 18sLeft the store

Final guess

Fit99%
Fit
99%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why fithow much likelier
  • Changed size selection106.9×
  • Selected a size12.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtFit
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.