All sessions
s-0268
Simulated shopperOct 31, 2026, 9:10 AM UTC · desktop · organic · Cairn Low Hiking Shoe · 7 actions
abandoned
How Qualm's guess changed
With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 16%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 131sViewed Cairn LowViewed a product pageChoice 31%
- 21m 09sSorted: featuredRe-sorted the catalogNo clear doubt 48%
- 31m 14sOpened reviews · Cairn LowOpened reviewsNo clear doubt 27%
- 41m 35sImage 1 · Cairn LowViewed a product imageNo clear doubt 45%
- 51m 45sOpened reviews · Cairn LowOpened reviewsFit 36%
- 61m 52sExpanded specs · Cairn LowExpanded technical specsSuitability 65%
- 2m 19sLeft the store
Final guess
Suitability65%
Fit
9%
Suitability
65%
Durability
3%
Value
1%
Delivery
1%
Choice
3%
No clear doubt
18%
Why suitabilityhow much likelier
- Expanded technical specs6.9×
- Opened reviews ×21.7×
- Viewed a product image1.2×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtChoice
Secondarynone
Resolved on its ownyes
Only available because this session was simulated. Real sessions have no ground truth.