Synthetic data
All sessions

s-0278

Simulated shopper

Oct 20, 2026, 12:26 AM UTC · mobile · organic · Talus Trail Runner · 10 actions

abandonedcart $139

How Qualm's guess changed

With the current settings, the store would have shown Delivery Promise after action 7 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 14%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 121sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 232sViewed Talus TrailViewed a product pageNo clear doubt 32%
  3. 357sOpened reviews · Talus TrailOpened reviewsSuitability 28%
  4. 41m 22sReviews filtered: deliveryFiltered reviews by shippingDelivery 74%
  5. 51m 42sImage 1 · Talus TrailViewed a product imageDelivery 66%
  6. 61m 48sOpened reviews · Talus TrailOpened reviewsDelivery 50%
  7. 72m 26sReviews filtered: deliveryFiltered reviews by shipping→ the store shows Delivery Promise hereDelivery 97%
  8. 82m 34sSearch “delivery time”Searched for shipping / deliveryDelivery >99%
  9. 92m 49sAdded to cart · Talus TrailAdded to cartDelivery >99%
  10. 3m 07sLeft the store

Final guess

Delivery>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
>99%
Choice
<1%
No clear doubt
<1%
Why deliveryhow much likelier
  • Filtered reviews by shipping ×242.3×
  • Searched for shipping / delivery38.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDelivery
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.