Synthetic data
All sessions

s-0320

Simulated shopper

Oct 30, 2026, 7:37 AM UTC · mobile · organic · Ridgeback 38L Pack · 15 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Fit Confidence after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 18%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 138sViewed Ridgeback 38LViewed a product pageChoice 24%
  2. 21m 07sImage 1 · Ridgeback 38LViewed a product imageNo clear doubt 37%
  3. 31m 24sSize S/M · 15–18 in torso · Ridgeback 38LSelected a sizeFit 69%
  4. 42m 02sOpened reviews · Ridgeback 38LOpened reviewsFit 83%
  5. 52m 11sReviews filtered: fitFiltered reviews by fit→ the store shows Fit Confidence hereFit 99%
  6. 62m 30sOpened reviews · Ridgeback 38LOpened reviewsFit >99%
  7. 72m 57sReviews filtered: fitFiltered reviews by fitFit >99%
  8. 83m 37sOpened reviews · Ridgeback 38LOpened reviewsFit >99%
  9. 94m 02sReviews filtered: fitFiltered reviews by fitFit >99%
  10. 104m 16sOpened reviews · Ridgeback 38LOpened reviewsFit >99%
  11. 114m 33sExpanded returns · Ridgeback 38LExpanded returns policyFit >99%
  12. 124m 39sSize guide · Ridgeback 38LOpened the size guideFit >99%
  13. 135m 12sSize M/L · 18–21 in torso · Ridgeback 38LChanged size selectionFit >99%
  14. 145m 35sSize S/M · 15–18 in torso · Ridgeback 38LChanged size selectionFit >99%
  15. 5m 44sLeft the store

Final guess

Fit>99%
Fit
>99%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why fithow much likelier
  • Filtered reviews by fit ×324.4×
  • Changed size selection ×2106.9×
  • Selected a size12.4×
  • Opened the size guide8.4×
  • Opened reviews ×41.4×
  • Expanded returns policy2.3×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtFit
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.