Synthetic data
All sessions

s-0332

Simulated shopper

Oct 20, 2026, 5:08 AM UTC · desktop · paid social · Squall Pro 3L Shell · 21 actions

abandonedcart $229

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 4 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 23%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 14sViewed Squall ProViewed a product pageChoice 29%
  2. 217sAdded to cart · Squall ProAdded to cartChoice 29%
  3. 327sViewed cartViewed cart (saw shipping cost)Value 65%
  4. 455sPromo field focusedClicked into the promo-code field→ the store shows Value Breakdown hereValue 98%
  5. 51m 16sAdded to cart · Squall ProAdded to cartValue 98%
  6. 61m 54sViewed cartViewed cart (saw shipping cost)Value 99%
  7. 72m 29sRemoved from cart · Squall ProRemoved from cartValue >99%
  8. 83m 07sViewed Squall 2.5LViewed a product page · Switched to a similar productValue >99%
  9. 93m 45sCompare + Squall 2.5LAdded a product to compareValue >99%
  10. 103m 58sCompare + Squall ProAdded a product to compareValue >99%
  11. 114m 38sAdded to cart · Squall 2.5LAdded to cartValue >99%
  12. 124m 44sViewed cartViewed cart (saw shipping cost)Value >99%
  13. 134m 53sPromo field focusedClicked into the promo-code fieldValue >99%
  14. 145m 07sViewed Squall ProViewed a product page · Returned to a product viewed earlier · Switched to a similar productValue >99%
  15. 155m 19sOpened reviews · Squall ProOpened reviewsValue >99%
  16. 165m 45sReviews filtered: valueFiltered reviews by valueValue >99%
  17. 176m 19sViewed Squall 2.5LViewed a product page · Returned to a product viewed earlier · Switched to a similar productValue >99%
  18. 186m 47sExpanded specs · Squall 2.5LExpanded technical specsValue >99%
  19. 197m 25sOpened reviews · Squall 2.5LOpened reviewsValue >99%
  20. 207m 30sReviews filtered: valueFiltered reviews by valueValue >99%
  21. 7m 56sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Clicked into the promo-code field ×240.8×
  • Filtered reviews by value ×218.9×
  • Viewed cart (saw shipping cost) ×34.1×
  • Removed from cart46.2×
  • Switched to a similar product ×31.4×
  • Added a product to compare ×21.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.