Synthetic data
All sessions

s-0334

Simulated shopper

Oct 26, 2026, 6:12 AM UTC · desktop · email · Kettle Ti Stove Kit · 13 actions

purchasedcart $69

How Qualm's guess changed

With the current settings, the store would have shown Durability Proof after action 7 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 46%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 18sViewed Lumen 400Viewed a product pageNo clear doubt 36%
  2. 216sViewed Kettle TiViewed a product pageNo clear doubt 50%
  3. 349sImage 1 · Kettle TiViewed a product imageNo clear doubt 63%
  4. 41m 15sDelivery check · ZIP 87206Checked delivery date by ZIPDelivery 46%
  5. 51m 25sSearch “durable hiking boots”Searched for durability / warrantyNo clear doubt 65%
  6. 61m 31sOpened reviews · Kettle TiOpened reviewsDurability 54%
  7. 71m 41sReviews filtered: durabilityFiltered reviews by durability→ the store shows Durability Proof hereDurability >99%
  8. 82m 16sSearch “warranty”Searched for durability / warrantyDurability >99%
  9. 92m 24sExpanded warranty · Kettle TiExpanded warrantyDurability >99%
  10. 102m 33sAdded to cart · Kettle TiAdded to cartDurability >99%
  11. 112m 44sViewed cartViewed cart (saw shipping cost)Durability >99%
  12. 122m 54sCheckout startedStarted checkoutDurability >99%
  13. 3m 18sPurchased

Final guess

Durability>99%
Fit
<1%
Suitability
<1%
Durability
>99%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why durabilityhow much likelier
  • Searched for durability / warranty ×238.6×
  • Filtered reviews by durability95.7×
  • Expanded warranty15.6×
  • Opened reviews1.8×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDurability
Secondarynone
Resolved on its ownyes

Only available because this session was simulated. Real sessions have no ground truth.