Synthetic data
All sessions

s-0350

Simulated shopper

Oct 27, 2026, 3:16 AM UTC · mobile · email · Ridgeback 48L Pack · 12 actions

abandonedcart $199

How Qualm's guess changed

With the current settings, the store would have shown Delivery Promise after action 10 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 65%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 15sViewed Ridgeback 48LViewed a product pageChoice 37%
  2. 225sAdded to cart · Ridgeback 48LAdded to cartChoice 37%
  3. 328sCheckout startedStarted checkoutChoice 37%
  4. 459sCheckout startedStarted checkoutChoice 37%
  5. 51m 02sCheckout startedStarted checkoutChoice 37%
  6. 61m 22sDelivery check · ZIP 13352Checked delivery date by ZIPDelivery 62%
  7. 71m 27sSize guide · Ridgeback 48LOpened the size guideFit 42%
  8. 81m 51sImage 1 · Ridgeback 48LViewed a product imageFit 42%
  9. 92m 21sExpanded returns · Ridgeback 48LExpanded returns policyFit 54%
  10. 102m 38sExpanded shipping · Ridgeback 48LExpanded shipping info→ the store shows Delivery Promise hereDelivery 75%
  11. 113m 12sCheckout startedStarted checkoutDelivery 75%
  12. 3m 18sLeft the store

Final guess

Delivery75%
Fit
12%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
75%
Choice
<1%
No clear doubt
13%
Why deliveryhow much likelier
  • Checked delivery date by ZIP21.1×
  • Expanded shipping info13.0×
  • Expanded returns policy2.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDelivery
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.