All sessions
s-0356
Simulated shopperOct 23, 2026, 10:15 PM UTC · mobile · search ads · Driftwood 2P Tent · 13 actions
abandonedcart $429
How Qualm's guess changed
With the current settings, the store would have shown Delivery Promise after action 6 (dashed line). Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 30%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 125sViewed Driftwood 2PViewed a product pageDelivery 30%
- 21m 01sExpanded returns · Driftwood 2PExpanded returns policyDelivery 53%
- 31m 36sAdded to cart · Driftwood 2PAdded to cartDelivery 53%
- 42m 03sDelivery check · ZIP 64804Checked delivery date by ZIPDelivery 94%
- 52m 38sImage 1 · Driftwood 2PViewed a product imageDelivery 86%
- 63m 15sExpanded shipping · Driftwood 2PExpanded shipping info→ the store shows Delivery Promise hereDelivery 98%
- 73m 54sExpanded shipping · Driftwood 2PExpanded shipping infoDelivery >99%
- 84m 06sOpened reviews · Driftwood 2POpened reviewsDelivery >99%
- 94m 34sReviews filtered: deliveryFiltered reviews by shippingDelivery >99%
- 104m 50sViewed Emberline 20°FViewed a product pageDelivery >99%
- 114m 59sImage 2 · Emberline 20°FViewed a product imageDelivery >99%
- 125m 13sCheckout startedStarted checkoutDelivery >99%
- 5m 33sLeft the store
Final guess
Delivery>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
>99%
Choice
<1%
No clear doubt
<1%
Why deliveryhow much likelier
- Expanded shipping info ×213.0×
- Filtered reviews by shipping42.3×
- Checked delivery date by ZIP21.1×
- Expanded returns policy2.4×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDelivery
SecondaryFit
Resolved on its ownno
Only available because this session was simulated. Real sessions have no ground truth.