Synthetic data
All sessions

s-0362

Simulated shopper

Nov 2, 2026, 10:09 PM UTC · desktop · organic · Squall Pro 3L Shell · 10 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Decision Helper after action 4 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 18%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 114sViewed Squall ProViewed a product pageChoice 29%
  2. 217sBrowsed catalogBrowsed the catalogValue 34%
  3. 346sCompare + Squall ProAdded a product to compareChoice 63%
  4. 41m 19sCompare + Squall 2.5LAdded a product to compare→ the store shows Decision Helper hereChoice 89%
  5. 51m 30sImage 1 · Squall ProViewed a product imageChoice 93%
  6. 61m 50sAdded to cart · Squall ProAdded to cartChoice 93%
  7. 72m 14sViewed cartViewed cart (saw shipping cost)Choice 69%
  8. 82m 20sRemoved from cart · Squall ProRemoved from cartValue 95%
  9. 92m 30sSearch “sale”Searched for deals / priceValue >99%
  10. 2m 47sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Removed from cart46.2×
  • Searched for deals / price30.7×
  • Viewed cart (saw shipping cost)4.1×
  • Browsed the catalog1.4×
  • Added a product to compare ×21.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownyes

Only available because this session was simulated. Real sessions have no ground truth.