Synthetic data
All sessions

s-0370

Simulated shopper

Nov 1, 2026, 8:03 PM UTC · mobile · organic · Kettle Ti Stove Kit · 4 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)11% → 11%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 122sSearch “merino”Searched the catalogNo clear doubt 32%
  2. 245sViewed Kettle TiViewed a product pageNo clear doubt 55%
  3. 31m 16sOpened reviews · Kettle TiOpened reviewsSuitability 30%
  4. 1m 35sLeft the store

Final guess

Suitability30%
Fit
3%
Suitability
30%
Durability
13%
Value
8%
Delivery
14%
Choice
3%
No clear doubt
29%
Why suitabilityhow much likelier
  • Opened reviews1.7×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.