Synthetic data
All sessions

s-0396

Simulated shopper

Oct 26, 2026, 3:08 AM UTC · mobile · paid social · Kettle Ti Stove Kit · 9 actions

abandonedcart $69

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 14%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 15sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 243sViewed Talus TrailViewed a product pageNo clear doubt 32%
  3. 31m 14sViewed Kettle TiViewed a product pageNo clear doubt 44%
  4. 41m 20sImage 1 · Kettle TiViewed a product imageNo clear doubt 80%
  5. 51m 23sSorted: featuredRe-sorted the catalogNo clear doubt 94%
  6. 61m 31sOpened reviews · Kettle TiOpened reviewsNo clear doubt 83%
  7. 72m 07sReviews filtered: suitabilityFiltered reviews by performanceSuitability 90%
  8. 82m 29sAdded to cart · Kettle TiAdded to cartSuitability 90%
  9. 2m 49sLeft the store

Final guess

Suitability90%
Fit
<1%
Suitability
90%
Durability
<1%
Value
<1%
Delivery
1%
Choice
<1%
No clear doubt
9%
Why suitabilityhow much likelier
  • Filtered reviews by performance73.8×
  • Opened reviews1.7×
  • Viewed a product image1.2×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtSuitability
Secondarynone
Resolved on its ownyes

Only available because this session was simulated. Real sessions have no ground truth.