All sessions
s-0405
Simulated shopperOct 22, 2026, 1:04 AM UTC · mobile · search ads · Cairn Mid Waterproof Boot · 6 actions
abandoned
How Qualm's guess changed
With the current settings, the store would have shown Fit Confidence after action 4 (dashed line). Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 12%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 112sBrowsed catalogBrowsed the catalogNo clear doubt 26%
- 220sViewed Cairn MidViewed a product pageNo clear doubt 34%
- 352sSize guide · Cairn MidOpened the size guideFit 61%
- 41m 00sSize guide · Cairn MidRe-opened the size guide→ the store shows Fit Confidence hereFit 99%
- 51m 37sSearch “does it run small”Searched for sizing / fitFit >99%
- 1m 52sLeft the store
Final guess
Fit>99%
Fit
>99%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why fithow much likelier
- Re-opened the size guide90.5×
- Searched for sizing / fit9.3×
- Opened the size guide8.4×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtFit
Secondarynone
Resolved on its ownno
Only available because this session was simulated. Real sessions have no ground truth.