Synthetic data
All sessions

s-0436

Simulated shopper

Nov 1, 2026, 2:59 PM UTC · mobile · paid social · Squall Pro 3L Shell · 8 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 7 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)11% → 12%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 118sSearch “jacket”Searched the catalogNo clear doubt 32%
  2. 248sViewed Squall ProViewed a product pageNo clear doubt 35%
  3. 31m 02sOpened reviews · Squall ProOpened reviewsValue 21%
  4. 41m 32sReviews filtered: valueFiltered reviews by valueValue 84%
  5. 51m 41sImage 1 · Squall ProViewed a product imageValue 65%
  6. 62m 06sOpened reviews · Squall ProOpened reviewsValue 66%
  7. 72m 25sReviews filtered: valueFiltered reviews by value→ the store shows Value Breakdown hereValue 97%
  8. 2m 55sLeft the store

Final guess

Value97%
Fit
<1%
Suitability
1%
Durability
<1%
Value
97%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Filtered reviews by value ×218.9×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.