Synthetic data
All sessions

s-0449

Simulated shopper

Oct 21, 2026, 12:11 AM UTC · mobile · search ads · Kettle Ti Stove Kit · 9 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 12%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 124sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 235sViewed Kettle TiViewed a product pageNo clear doubt 47%
  3. 356sImage 1 · Kettle TiViewed a product imageNo clear doubt 69%
  4. 41m 19sOpened reviews · Kettle TiOpened reviewsNo clear doubt 41%
  5. 51m 47sExpanded returns · Kettle TiExpanded returns policyNo clear doubt 50%
  6. 61m 55sOpened reviews · Kettle TiOpened reviewsDurability 26%
  7. 72m 20sViewed Emberline 20°FViewed a product pageNo clear doubt 37%
  8. 82m 42sViewed Driftwood 2PViewed a product pageNo clear doubt 53%
  9. 2m 46sLeft the store

Final guess

No clear doubt53%
Fit
6%
Suitability
14%
Durability
15%
Value
1%
Delivery
11%
Choice
1%
No clear doubt
53%
Why no clear doubthow much likelier
  • Viewed a product page ×31.7×
  • Viewed a product image2.3×
  • Browsed the catalog2.3×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.