Synthetic data
All sessions

s-0459

Simulated shopper

Oct 29, 2026, 12:27 AM UTC · desktop · organic · Squall Pro 3L Shell · 10 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Decision Helper after action 3 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 16%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 133sViewed Squall ProViewed a product pageChoice 29%
  2. 250sExpanded specs · Squall ProExpanded technical specsSuitability 43%
  3. 31m 07sOpened comparisonOpened the comparison→ the store shows Decision Helper hereChoice 95%
  4. 41m 43sBrowsed catalogBrowsed the catalogChoice 92%
  5. 51m 56sCompare + Squall ProAdded a product to compareChoice 99%
  6. 62m 00sCompare + Squall 2.5LAdded a product to compareChoice >99%
  7. 72m 09sExpanded specs · Squall ProExpanded technical specsChoice >99%
  8. 82m 31sExpanded shipping · Squall ProExpanded shipping infoChoice 99%
  9. 92m 45sViewed Squall 2.5LViewed a product page · Switched to a similar productChoice >99%
  10. 2m 56sLeft the store

Final guess

Choice>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
>99%
No clear doubt
<1%
Why choicehow much likelier
  • Added a product to compare ×211.5×
  • Opened the comparison57.4×
  • Switched to a similar product8.6×
  • Viewed a product page ×21.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtChoice
Secondarynone
Resolved on its ownyes

Only available because this session was simulated. Real sessions have no ground truth.