Synthetic data
All sessions

s-0461

Simulated shopper

Oct 26, 2026, 11:48 AM UTC · mobile · organic · Squall 2.5L Rain Shell · 6 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Decision Helper after action 3 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 13%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 136sViewed Squall 2.5LViewed a product pageChoice 27%
  2. 21m 00sCompare + Squall 2.5LAdded a product to compareChoice 76%
  3. 31m 06sCompare + Squall ProAdded a product to compare→ the store shows Decision Helper hereChoice 94%
  4. 41m 17sDelivery check · ZIP 29604Checked delivery date by ZIPChoice 94%
  5. 51m 43sExpanded materials · Squall 2.5LExpanded materialsChoice 82%
  6. 1m 51sLeft the store

Final guess

Choice82%
Fit
<1%
Suitability
14%
Durability
1%
Value
2%
Delivery
1%
Choice
82%
No clear doubt
<1%
Why choicehow much likelier
  • Added a product to compare ×211.5×
  • Viewed a product page1.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtSuitability
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.