Synthetic data
All sessions

s-0470

Simulated shopper

Oct 31, 2026, 7:10 PM UTC · mobile · organic · Ridgeback 48L Pack · 13 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Fit Confidence after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 16%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 124sViewed Ridgeback 38LViewed a product pageChoice 24%
  2. 240sSize guide · Ridgeback 38LOpened the size guideFit 64%
  3. 31m 18sImage 1 · Ridgeback 38LViewed a product imageFit 60%
  4. 41m 55sViewed Ridgeback 48LViewed a product page · Switched to a similar productChoice 48%
  5. 52m 28sSize guide · Ridgeback 48LRe-opened the size guide→ the store shows Fit Confidence hereFit 98%
  6. 63m 07sExpanded returns · Ridgeback 48LExpanded returns policyFit 99%
  7. 73m 13sSorted: ratingRe-sorted the catalogFit 99%
  8. 83m 36sExpanded returns · Ridgeback 48LExpanded returns policyFit 99%
  9. 93m 45sSize guide · Ridgeback 48LRe-opened the size guideFit >99%
  10. 104m 08sImage 2 · Ridgeback 48LViewed a product imageFit >99%
  11. 114m 33sOpened reviews · Ridgeback 48LOpened reviewsFit >99%
  12. 124m 48sReviews filtered: fitFiltered reviews by fitFit >99%
  13. 4m 57sLeft the store

Final guess

Fit>99%
Fit
>99%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why fithow much likelier
  • Re-opened the size guide ×290.5×
  • Filtered reviews by fit24.4×
  • Opened the size guide8.4×
  • Expanded returns policy ×22.3×
  • Opened reviews1.4×
  • Viewed a product image ×21.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtFit
Secondarynone
Resolved on its ownyes

Only available because this session was simulated. Real sessions have no ground truth.