Synthetic data
All sessions

s-0480

Simulated shopper

Oct 28, 2026, 10:21 AM UTC · desktop · organic · Squall 2.5L Rain Shell · 17 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 25%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 112sViewed Squall ProViewed a product pageChoice 29%
  2. 218sViewed Squall 2.5LViewed a product page · Switched to a similar productChoice 77%
  3. 338sAdded to cart · Squall 2.5LAdded to cartChoice 77%
  4. 41m 01sViewed cartViewed cart (saw shipping cost)Value 48%
  5. 51m 12sRemoved from cart · Squall 2.5LRemoved from cart→ the store shows Value Breakdown hereValue 98%
  6. 61m 33sAdded to cart · Squall 2.5LAdded to cartValue 98%
  7. 71m 59sViewed cartViewed cart (saw shipping cost)Value >99%
  8. 82m 06sRemoved from cart · Squall 2.5LRemoved from cartValue >99%
  9. 92m 38sAdded to cart · Squall 2.5LAdded to cartValue >99%
  10. 102m 43sViewed cartViewed cart (saw shipping cost)Value >99%
  11. 113m 11sRemoved from cart · Squall 2.5LRemoved from cartValue >99%
  12. 123m 31sExpanded warranty · Squall 2.5LExpanded warrantyValue >99%
  13. 133m 47sSize guide · Squall 2.5LOpened the size guideValue >99%
  14. 143m 58sViewed Squall ProViewed a product page · Returned to a product viewed earlier · Switched to a similar productValue >99%
  15. 154m 25sViewed Squall 2.5LViewed a product page · Returned to a product viewed earlier · Switched to a similar productValue >99%
  16. 165m 01sViewed Squall ProViewed a product page · Returned to a product viewed earlier · Switched to a similar productValue >99%
  17. 5m 23sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Removed from cart ×346.2×
  • Viewed cart (saw shipping cost) ×34.1×
  • Switched to a similar product ×41.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.