All sessions
s-0483
Simulated shopperNov 2, 2026, 2:58 PM UTC · mobile · organic · Cairn Low Hiking Shoe · 15 actions
abandoned
How Qualm's guess changed
With the current settings, the store would have shown Fit Confidence after action 4 (dashed line). Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 17%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 139sViewed Cairn LowViewed a product pageChoice 31%
- 251sSize 9 · Cairn LowSelected a sizeFit 69%
- 31m 05sOpened reviews · Cairn LowOpened reviewsFit 83%
- 41m 13sReviews filtered: fitFiltered reviews by fit→ the store shows Fit Confidence hereFit 99%
- 51m 27sSize guide · Cairn LowOpened the size guideFit >99%
- 61m 36sDelivery check · ZIP 95662Checked delivery date by ZIPFit >99%
- 71m 49sOpened reviews · Cairn LowOpened reviewsFit >99%
- 82m 10sOpened reviews · Cairn LowOpened reviewsFit >99%
- 92m 44sReviews filtered: fitFiltered reviews by fitFit >99%
- 102m 51sOpened reviews · Cairn LowOpened reviewsFit >99%
- 113m 26sReviews filtered: fitFiltered reviews by fitFit >99%
- 123m 30sSize guide · Cairn LowRe-opened the size guideFit >99%
- 134m 03sImage 1 · Cairn LowViewed a product imageFit >99%
- 144m 16sSearch “headlamp”Searched the catalogFit >99%
- 4m 34sLeft the store
Final guess
Fit>99%
Fit
>99%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why fithow much likelier
- Filtered reviews by fit ×324.4×
- Re-opened the size guide90.5×
- Selected a size12.4×
- Opened the size guide8.4×
- Opened reviews ×41.4×
- Viewed a product image1.1×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtFit
Secondarynone
Resolved on its ownno
Only available because this session was simulated. Real sessions have no ground truth.