Synthetic data
All sessions

s-0522

Simulated shopper

Oct 31, 2026, 5:59 AM UTC · mobile · organic · Merino 200 Base Layer Crew · 5 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 12%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 117sViewed Merino 200Viewed a product pageFit 22%
  2. 229sSize XXL · Merino 200Selected a sizeFit 77%
  3. 31m 01sImage 1 · Merino 200Viewed a product imageFit 74%
  4. 41m 12sExpanded materials · Merino 200Expanded materialsFit 55%
  5. 1m 22sLeft the store

Final guess

Fit55%
Fit
55%
Suitability
5%
Durability
12%
Value
<1%
Delivery
1%
Choice
<1%
No clear doubt
26%
Why fithow much likelier
  • Selected a size12.4×
  • Viewed a product image1.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtFit
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.