Synthetic data
All sessions

s-0547

Simulated shopper

Oct 25, 2026, 10:14 AM UTC · mobile · organic · Squall Pro 3L Shell · 18 actions

abandonedcart $349

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 16%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 133sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 247sViewed Squall ProViewed a product pageValue 34%
  3. 357sAdded to cart · Squall ProAdded to cartValue 34%
  4. 41m 26sViewed cartViewed cart (saw shipping cost)Value 73%
  5. 51m 52sPromo field focusedClicked into the promo-code field→ the store shows Value Breakdown hereValue 99%
  6. 62m 11sSearch “sale”Searched for deals / priceValue >99%
  7. 72m 17sViewed cartViewed cart (saw shipping cost)Value >99%
  8. 82m 21sPromo field focusedClicked into the promo-code fieldValue >99%
  9. 92m 44sBrowsed catalogBrowsed the catalogValue >99%
  10. 103m 10sSorted: price ascSorted by lowest priceValue >99%
  11. 113m 15sOpened reviews · Squall ProOpened reviewsValue >99%
  12. 123m 24sReviews filtered: valueFiltered reviews by valueValue >99%
  13. 133m 37sViewed Squall 2.5LViewed a product page · Switched to a similar productValue >99%
  14. 143m 54sBrowsed catalogBrowsed the catalogValue >99%
  15. 154m 23sSorted: price ascSorted by lowest priceValue >99%
  16. 164m 33sViewed cartViewed cart (saw shipping cost)Value >99%
  17. 175m 10sOpened reviews · Squall 2.5LOpened reviewsValue >99%
  18. 5m 21sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Clicked into the promo-code field ×240.8×
  • Sorted by lowest price ×28.4×
  • Viewed cart (saw shipping cost) ×34.1×
  • Searched for deals / price30.7×
  • Filtered reviews by value18.9×
  • Browsed the catalog ×31.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.