Synthetic data
All sessions

s-0550

Simulated shopper

Nov 1, 2026, 5:44 PM UTC · desktop · organic · Squall 2.5L Rain Shell · 5 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 10%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 112sViewed Squall 2.5LViewed a product pageChoice 27%
  2. 238sViewed Lumen 400Viewed a product pageChoice 33%
  3. 31m 05sSearch “tent”Searched the catalogNo clear doubt 57%
  4. 41m 18sBrowsed catalogBrowsed the catalogNo clear doubt 76%
  5. 1m 43sLeft the store

Final guess

No clear doubt76%
Fit
1%
Suitability
4%
Durability
1%
Value
6%
Delivery
3%
Choice
8%
No clear doubt
76%
Why no clear doubthow much likelier
  • Viewed a product page ×21.7×
  • Searched the catalog2.9×
  • Browsed the catalog2.3×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.