Synthetic data
All sessions

s-0586

Simulated shopper

Oct 27, 2026, 11:40 AM UTC · desktop · email · Ridgeback 48L Pack · 9 actions

abandonedcart $199

How Qualm's guess changed

With the current settings, the store would have shown Delivery Promise after action 4 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 16%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 114sViewed Ridgeback 48LViewed a product pageChoice 37%
  2. 249sAdded to cart · Ridgeback 48LAdded to cartChoice 37%
  3. 357sDelivery check · ZIP 88706Checked delivery date by ZIPDelivery 62%
  4. 41m 00sExpanded shipping · Ridgeback 48LExpanded shipping info→ the store shows Delivery Promise hereDelivery 94%
  5. 51m 12sDelivery check · ZIP 56489Checked delivery date by ZIPDelivery >99%
  6. 61m 33sDelivery check · ZIP 19937Checked delivery date by ZIPDelivery >99%
  7. 71m 36sDelivery check · ZIP 58674Checked delivery date by ZIPDelivery >99%
  8. 82m 03sViewed cartViewed cart (saw shipping cost)Delivery >99%
  9. 2m 10sLeft the store

Final guess

Delivery>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
>99%
Choice
<1%
No clear doubt
<1%
Why deliveryhow much likelier
  • Checked delivery date by ZIP ×421.1×
  • Expanded shipping info13.0×
  • Viewed cart (saw shipping cost)2.5×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDelivery
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.