All sessions
s-0593
Simulated shopperOct 28, 2026, 2:33 PM UTC · desktop · paid social · Cairn Mid Waterproof Boot · 4 actions
abandoned
How Qualm's guess changed
With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)11% → 10%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 123sSearch “tent”Searched the catalogNo clear doubt 32%
- 232sViewed Cairn MidViewed a product pageNo clear doubt 39%
- 31m 01sViewed Kettle TiViewed a product pageNo clear doubt 52%
- 1m 10sLeft the store
Final guess
No clear doubt52%
Fit
15%
Suitability
3%
Durability
4%
Value
4%
Delivery
7%
Choice
15%
No clear doubt
52%
Why no clear doubthow much likelier
- Viewed a product page ×21.7×
- Searched the catalog2.9×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno
Only available because this session was simulated. Real sessions have no ground truth.