Synthetic data
All sessions

s-0596

Simulated shopper

Oct 29, 2026, 1:40 AM UTC · mobile · organic · Emberline 20°F Down Bag · 12 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Fit Confidence after action 7 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 16%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 118sViewed Emberline 20°FViewed a product pageSuitability 24%
  2. 246sSize guide · Emberline 20°FOpened the size guideFit 49%
  3. 31m 00sImage 1 · Emberline 20°FViewed a product imageFit 45%
  4. 41m 19sOpened reviews · Emberline 20°FOpened reviewsFit 62%
  5. 51m 26sImage 2 · Emberline 20°FViewed a product imageFit 58%
  6. 61m 55sImage 3 · Emberline 20°FViewed a product imageFit 50%
  7. 72m 16sSize guide · Emberline 20°FRe-opened the size guide→ the store shows Fit Confidence hereFit 99%
  8. 82m 34sBrowsed catalogBrowsed the catalogFit 99%
  9. 93m 06sBrowsed catalogBrowsed the catalogFit 97%
  10. 103m 12sSorted: price ascSorted by lowest priceFit 91%
  11. 113m 22sExpanded specs · Emberline 20°FExpanded technical specsFit 76%
  12. 3m 45sLeft the store

Final guess

Fit76%
Fit
76%
Suitability
1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
23%
Why fithow much likelier
  • Re-opened the size guide90.5×
  • Opened the size guide8.4×
  • Opened reviews1.4×
  • Viewed a product image ×31.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtFit
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.