All sessions
s-0602
Simulated shopperOct 24, 2026, 3:08 AM UTC · mobile · paid social · Squall 2.5L Rain Shell · 10 actions
abandoned
How Qualm's guess changed
With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 11%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 124sBrowsed catalogBrowsed the catalogNo clear doubt 26%
- 240sViewed Merino 200Viewed a product pageNo clear doubt 36%
- 354sViewed Squall 2.5LViewed a product pageNo clear doubt 52%
- 41m 13sExpanded shipping · Squall 2.5LExpanded shipping infoNo clear doubt 57%
- 51m 39sImage 1 · Squall 2.5LViewed a product imageNo clear doubt 79%
- 62m 05sViewed Emberline 20°FViewed a product pageNo clear doubt 86%
- 72m 37sBrowsed catalogBrowsed the catalogNo clear doubt 94%
- 82m 45sImage 2 · Emberline 20°FViewed a product imageNo clear doubt 98%
- 93m 12sOpened reviews · Emberline 20°FOpened reviewsNo clear doubt 95%
- 3m 25sLeft the store
Final guess
No clear doubt95%
Fit
<1%
Suitability
2%
Durability
<1%
Value
<1%
Delivery
2%
Choice
1%
No clear doubt
95%
Why no clear doubthow much likelier
- Viewed a product image ×22.3×
- Browsed the catalog ×22.3×
- Viewed a product page ×31.7×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDelivery
Secondarynone
Resolved on its ownno
Only available because this session was simulated. Real sessions have no ground truth.