Synthetic data
All sessions

s-0618

Simulated shopper

Oct 21, 2026, 8:40 PM UTC · desktop · organic · Driftwood 2P Tent · 24 actions

abandonedcart $429

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 6 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 19%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 113sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 237sViewed Squall ProViewed a product pageValue 34%
  3. 356sViewed Driftwood 2PViewed a product pageNo clear doubt 37%
  4. 41m 00sAdded to cart · Driftwood 2PAdded to cartNo clear doubt 60%
  5. 51m 23sViewed cartViewed cart (saw shipping cost)Delivery 43%
  6. 61m 55sRemoved from cart · Driftwood 2PRemoved from cart→ the store shows Value Breakdown hereValue 94%
  7. 71m 58sSearch “sale”Searched for deals / priceValue >99%
  8. 82m 27sOpened reviews · Driftwood 2POpened reviewsValue >99%
  9. 93m 06sReviews filtered: valueFiltered reviews by valueValue >99%
  10. 103m 46sOpened reviews · Driftwood 2POpened reviewsValue >99%
  11. 114m 12sReviews filtered: valueFiltered reviews by valueValue >99%
  12. 124m 40sOpened reviews · Driftwood 2POpened reviewsValue >99%
  13. 134m 48sAdded to cart · Driftwood 2PAdded to cartValue >99%
  14. 145m 00sViewed cartViewed cart (saw shipping cost)Value >99%
  15. 155m 13sRemoved from cart · Driftwood 2PRemoved from cartValue >99%
  16. 165m 32sBrowsed catalogBrowsed the catalogValue >99%
  17. 175m 41sSorted: price ascSorted by lowest priceValue >99%
  18. 186m 19sAdded to cart · Driftwood 2PAdded to cartValue >99%
  19. 196m 37sViewed cartViewed cart (saw shipping cost)Value >99%
  20. 207m 10sRemoved from cart · Driftwood 2PRemoved from cartValue >99%
  21. 217m 35sAdded to cart · Driftwood 2PAdded to cartValue >99%
  22. 228m 02sViewed cartViewed cart (saw shipping cost)Value >99%
  23. 238m 29sPromo field focusedClicked into the promo-code fieldValue >99%
  24. 8m 48sLeft the store

Final guess

Value>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
>99%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why valuehow much likelier
  • Removed from cart ×346.2×
  • Filtered reviews by value ×218.9×
  • Viewed cart (saw shipping cost) ×44.1×
  • Clicked into the promo-code field40.8×
  • Searched for deals / price30.7×
  • Sorted by lowest price8.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
Value
exit survey · used in training
Reveal synthetic ground truth
Primary doubtValue
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.