Synthetic data
All sessions

s-0666

Simulated shopper

Oct 25, 2026, 9:23 PM UTC · mobile · email · Driftwood 2P Tent · 10 actions

purchasedcart $429

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)10% → 37%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 110sBrowsed catalogBrowsed the catalogNo clear doubt 26%
  2. 241sViewed Driftwood 2PViewed a product pageNo clear doubt 45%
  3. 344sBrowsed catalogBrowsed the catalogNo clear doubt 62%
  4. 41m 11sImage 1 · Driftwood 2PViewed a product imageNo clear doubt 83%
  5. 51m 31sViewed Squall ProViewed a product pageNo clear doubt 90%
  6. 61m 59sImage 2 · Squall ProViewed a product imageNo clear doubt 96%
  7. 72m 16sAdded to cart · Driftwood 2PAdded to cartNo clear doubt 96%
  8. 82m 26sViewed cartViewed cart (saw shipping cost)No clear doubt 79%
  9. 92m 54sCheckout startedStarted checkoutNo clear doubt 79%
  10. 3m 22sPurchased

Final guess

No clear doubt79%
Fit
<1%
Suitability
2%
Durability
1%
Value
6%
Delivery
11%
Choice
<1%
No clear doubt
79%
Why no clear doubthow much likelier
  • Viewed a product image ×22.3×
  • Browsed the catalog ×22.3×
  • Viewed a product page ×21.7×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.