Synthetic data
All sessions

s-0668

Simulated shopper

Oct 25, 2026, 1:55 AM UTC · mobile · email · Kettle Ti Stove Kit · 10 actions

abandonedcart $69

How Qualm's guess changed

With the current settings, the store would have shown Delivery Promise after action 6 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 23%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 116sViewed Kettle TiViewed a product pageNo clear doubt 29%
  2. 254sExpanded returns · Kettle TiExpanded returns policyDelivery 36%
  3. 31m 18sOpened reviews · Kettle TiOpened reviewsDelivery 32%
  4. 41m 23sReviews filtered: deliveryFiltered reviews by shippingDelivery 94%
  5. 51m 49sAdded to cart · Kettle TiAdded to cartDelivery 94%
  6. 61m 57sViewed cartViewed cart (saw shipping cost)→ the store shows Delivery Promise hereDelivery 98%
  7. 72m 12sImage 1 · Kettle TiViewed a product imageDelivery 97%
  8. 82m 50sViewed Talus TrailViewed a product pageDelivery 98%
  9. 93m 08sViewed cartViewed cart (saw shipping cost)Delivery 99%
  10. 3m 15sLeft the store

Final guess

Delivery99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
99%
Choice
<1%
No clear doubt
<1%
Why deliveryhow much likelier
  • Filtered reviews by shipping42.3×
  • Viewed cart (saw shipping cost) ×22.5×
  • Expanded returns policy2.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDelivery
Secondarynone
Resolved on its ownyes

Only available because this session was simulated. Real sessions have no ground truth.