All sessions
s-0685
Simulated shopperOct 26, 2026, 3:23 PM UTC · mobile · organic · Kettle Ti Stove Kit · 9 actions
abandoned
How Qualm's guess changed
With the current settings, the store would have shown Built-For Answer after action 8 (dashed line). Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)11% → 16%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 133sSearch “boots”Searched the catalogNo clear doubt 32%
- 255sViewed Kettle TiViewed a product pageNo clear doubt 55%
- 358sExpanded materials · Kettle TiExpanded materialsNo clear doubt 53%
- 41m 38sBrowsed catalogBrowsed the catalogNo clear doubt 74%
- 52m 14sBrowsed catalogBrowsed the catalogNo clear doubt 88%
- 62m 38sOpened reviews · Kettle TiOpened reviewsNo clear doubt 65%
- 72m 53sExpanded specs · Kettle TiExpanded technical specsNo clear doubt 51%
- 83m 09sOpened reviews · Kettle TiOpened reviews→ the store shows Built-For Answer hereSuitability 73%
- 3m 37sLeft the store
Final guess
Suitability73%
Fit
<1%
Suitability
73%
Durability
6%
Value
<1%
Delivery
1%
Choice
<1%
No clear doubt
20%
Why suitabilityhow much likelier
- Expanded technical specs6.9×
- Opened reviews ×21.7×
- Expanded materials1.5×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno
Only available because this session was simulated. Real sessions have no ground truth.