Synthetic data
All sessions

s-0688

Simulated shopper

Oct 28, 2026, 1:30 AM UTC · mobile · email · Squall Pro 3L Shell · 9 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Decision Helper after action 3 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 12%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 17sViewed Squall 2.5LViewed a product pageChoice 27%
  2. 244sViewed Squall ProViewed a product page · Switched to a similar productChoice 77%
  3. 355sSize M · Squall ProSelected a size→ the store shows Decision Helper hereChoice 62%
  4. 41m 30sOpened comparisonOpened the comparisonChoice 99%
  5. 51m 58sBrowsed catalogBrowsed the catalogChoice 98%
  6. 62m 04sViewed Squall 2.5LViewed a product page · Returned to a product viewed earlier · Switched to a similar productChoice >99%
  7. 72m 35sOpened comparisonOpened the comparisonChoice >99%
  8. 83m 03sViewed Squall ProViewed a product page · Returned to a product viewed earlier · Switched to a similar productChoice >99%
  9. 3m 18sLeft the store

Final guess

Choice>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
>99%
No clear doubt
<1%
Why choicehow much likelier
  • Opened the comparison ×257.4×
  • Switched to a similar product ×38.6×
  • Returned to a product viewed earlier ×222.8×
  • Viewed a product page ×41.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtChoice
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.