Synthetic data
All sessions

s-0694

Simulated shopper

Oct 29, 2026, 6:25 AM UTC · desktop · organic · Lumen 400 Headlamp · 13 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Value Breakdown after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)11% → 19%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 128sSearch “headlamp”Searched the catalogNo clear doubt 32%
  2. 241sViewed Lumen 400Viewed a product pageNo clear doubt 63%
  3. 344sBrowsed catalogBrowsed the catalogNo clear doubt 79%
  4. 41m 16sSorted: price ascSorted by lowest priceNo clear doubt 76%
  5. 51m 49sCompare + Lumen 400Added a product to compare→ the store shows Value Breakdown hereValue 71%
  6. 62m 20sCompare + Lumen 400Added a product to compareValue 66%
  7. 72m 28sSearch “cairn mid vs low”Searched to compare optionsChoice 97%
  8. 82m 50sOpened reviews · Lumen 400Opened reviewsChoice 92%
  9. 93m 15sSearch “which tent”Searched to compare optionsChoice >99%
  10. 103m 21sImage 1 · Lumen 400Viewed a product imageChoice >99%
  11. 113m 39sExpanded specs · Lumen 400Expanded technical specsChoice >99%
  12. 124m 01sImage 2 · Lumen 400Viewed a product imageChoice >99%
  13. 4m 08sLeft the store

Final guess

Choice>99%
Fit
<1%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
>99%
No clear doubt
<1%
Why choicehow much likelier
  • Searched to compare options ×239.5×
  • Added a product to compare ×211.5×
  • Viewed a product page1.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
Choice
exit survey · used in training
Reveal synthetic ground truth
Primary doubtChoice
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.