Synthetic data
All sessions

s-0697

Simulated shopper

Oct 28, 2026, 5:13 PM UTC · mobile · search ads · Ridgeback 38L Pack · 16 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Fit Confidence after action 8 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 14%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 139sViewed Squall 2.5LViewed a product pageChoice 27%
  2. 21m 02sImage 1 · Squall 2.5LViewed a product imageNo clear doubt 38%
  3. 31m 32sImage 2 · Squall 2.5LViewed a product imageNo clear doubt 57%
  4. 42m 06sViewed Ridgeback 38LViewed a product pageNo clear doubt 68%
  5. 52m 38sExpanded returns · Ridgeback 38LExpanded returns policyNo clear doubt 79%
  6. 63m 15sSize M/L · 18–21 in torso · Ridgeback 38LSelected a sizeNo clear doubt 61%
  7. 73m 34sOpened reviews · Ridgeback 38LOpened reviewsFit 86%
  8. 84m 05sReviews filtered: fitFiltered reviews by fit→ the store shows Fit Confidence hereFit >99%
  9. 94m 42sImage 3 · Ridgeback 38LViewed a product imageFit >99%
  10. 105m 05sBrowsed catalogBrowsed the catalogFit 99%
  11. 115m 35sOpened reviews · Ridgeback 38LOpened reviewsFit >99%
  12. 125m 57sReviews filtered: fitFiltered reviews by fitFit >99%
  13. 136m 13sOpened reviews · Ridgeback 38LOpened reviewsFit >99%
  14. 146m 49sReviews filtered: fitFiltered reviews by fitFit >99%
  15. 157m 20sViewed Emberline 20°FViewed a product pageFit >99%
  16. 7m 25sLeft the store

Final guess

Fit>99%
Fit
>99%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why fithow much likelier
  • Filtered reviews by fit ×324.4×
  • Selected a size12.4×
  • Opened reviews ×31.4×
  • Expanded returns policy2.3×
  • Viewed a product image ×31.1×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtFit
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.