Synthetic data
All sessions

s-0712

Simulated shopper

Nov 2, 2026, 4:50 AM UTC · mobile · search ads · Squall Pro 3L Shell · 7 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)11% → 11%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 18sSearch “jacket”Searched the catalogNo clear doubt 32%
  2. 239sViewed Lumen 400Viewed a product pageNo clear doubt 63%
  3. 31m 11sViewed Squall ProViewed a product pageNo clear doubt 75%
  4. 41m 16sOpened reviews · Squall ProOpened reviewsNo clear doubt 28%
  5. 51m 30sImage 1 · Squall ProViewed a product imageNo clear doubt 48%
  6. 61m 43sViewed Squall 2.5LViewed a product page · Switched to a similar productChoice 55%
  7. 2m 13sLeft the store

Final guess

Choice55%
Fit
3%
Suitability
3%
Durability
<1%
Value
6%
Delivery
1%
Choice
55%
No clear doubt
33%
Why choicehow much likelier
  • Switched to a similar product8.6×
  • Viewed a product page ×31.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.