Synthetic data
All sessions

s-0714

Simulated shopper

Oct 22, 2026, 7:21 AM UTC · mobile · paid social · Kettle Ti Stove Kit · 7 actions

abandoned

How Qualm's guess changed

With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 15%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 130sViewed Kettle TiViewed a product pageNo clear doubt 29%
  2. 235sOpened reviews · Kettle TiOpened reviewsSuitability 39%
  3. 355sExpanded returns · Kettle TiExpanded returns policyDelivery 32%
  4. 41m 10sImage 1 · Kettle TiViewed a product imageNo clear doubt 29%
  5. 51m 35sExpanded specs · Kettle TiExpanded technical specsSuitability 57%
  6. 62m 12sImage 2 · Kettle TiViewed a product imageSuitability 52%
  7. 2m 25sLeft the store

Final guess

Suitability52%
Fit
2%
Suitability
52%
Durability
3%
Value
<1%
Delivery
3%
Choice
1%
No clear doubt
39%
Why suitabilityhow much likelier
  • Expanded technical specs6.9×
  • Opened reviews1.7×
  • Viewed a product image ×21.2×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.