Synthetic data
All sessions

s-0720

Simulated shopper

Oct 31, 2026, 8:03 AM UTC · mobile · organic · Cairn Low Hiking Shoe · 5 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Fit Confidence after action 4 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 11%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 110sViewed Cairn LowViewed a product pageChoice 31%
  2. 230sSize 9.5 · Cairn LowSelected a sizeFit 69%
  3. 31m 00sBrowsed catalogBrowsed the catalogFit 56%
  4. 41m 12sSize 9 · Cairn LowChanged size selection→ the store shows Fit Confidence hereFit 99%
  5. 1m 35sLeft the store

Final guess

Fit99%
Fit
99%
Suitability
<1%
Durability
<1%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why fithow much likelier
  • Changed size selection106.9×
  • Selected a size12.4×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtFit
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.