All sessions
s-0748
Simulated shopperOct 25, 2026, 11:52 AM UTC · mobile · search ads · Emberline 20°F Down Bag · 8 actions
abandoned
How Qualm's guess changed
With the current settings, the store would not have shown any card in this visit. Hover the chart to see each step.
FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)11% → 10%
Step by step
Each action, the clue Qualm took from it, and its guess afterwards.
- 112sSearch “tent”Searched the catalogNo clear doubt 32%
- 251sViewed Driftwood 2PViewed a product pageNo clear doubt 51%
- 359sSearch “jacket”Searched the catalogNo clear doubt 73%
- 41m 11sViewed Emberline 20°FViewed a product pageNo clear doubt 83%
- 51m 33sOpened reviews · Emberline 20°FOpened reviewsNo clear doubt 57%
- 61m 38sReviews filtered: valueFiltered reviews by valueValue 40%
- 71m 48sViewed Squall 2.5LViewed a product pageNo clear doubt 52%
- 1m 57sLeft the store
Final guess
No clear doubt52%
Fit
3%
Suitability
6%
Durability
3%
Value
30%
Delivery
6%
Choice
1%
No clear doubt
52%
Why no clear doubthow much likelier
- Searched the catalog ×22.9×
- Viewed a product page ×31.7×
What the shopper told us
Their survey answer, if any. For simulated shoppers you can also reveal what was really true.
- Survey answer
- none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtNo clear doubt
Secondarynone
Resolved on its ownno
Only available because this session was simulated. Real sessions have no ground truth.