Synthetic data
All sessions

s-0755

Simulated shopper

Oct 21, 2026, 2:49 PM UTC · mobile · email · Talus Trail Runner · 7 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Durability Proof after action 4 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 15%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 129sViewed Talus TrailViewed a product pageChoice 23%
  2. 242sOpened reviews · Talus TrailOpened reviewsSuitability 32%
  3. 31m 04sExpanded warranty · Talus TrailExpanded warrantyDurability 83%
  4. 41m 42sExpanded materials · Talus TrailExpanded materials→ the store shows Durability Proof hereDurability 95%
  5. 52m 08sOpened reviews · Talus TrailOpened reviewsDurability 96%
  6. 62m 18sReviews filtered: fitFiltered reviews by fitDurability 95%
  7. 2m 35sLeft the store

Final guess

Durability95%
Fit
3%
Suitability
2%
Durability
95%
Value
<1%
Delivery
<1%
Choice
<1%
No clear doubt
<1%
Why durabilityhow much likelier
  • Expanded warranty15.6×
  • Expanded materials6.6×
  • Opened reviews ×21.8×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtFit
SecondaryDurability
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.