Synthetic data
All sessions

s-0758

Simulated shopper

Oct 25, 2026, 5:12 AM UTC · desktop · email · Driftwood 2P Tent · 8 actions

abandoned

How Qualm's guess changed

With the current settings, the store would have shown Durability Proof after action 5 (dashed line). Hover the chart to see each step.

FitSuitabilityDurabilityValueDeliveryChoiceNo clear doubt
Chance of buying (separate abandonment model)9% → 15%

Step by step

Each action, the clue Qualm took from it, and its guess afterwards.

  1. 131sViewed Driftwood 2PViewed a product pageDelivery 30%
  2. 21m 05sImage 1 · Driftwood 2PViewed a product imageNo clear doubt 50%
  3. 31m 08sExpanded materials · Driftwood 2PExpanded materialsNo clear doubt 44%
  4. 41m 27sOpened reviews · Driftwood 2POpened reviewsDurability 51%
  5. 51m 54sExpanded materials · Driftwood 2PExpanded materials→ the store shows Durability Proof hereDurability 77%
  6. 62m 20sExpanded returns · Driftwood 2PExpanded returns policyDurability 89%
  7. 72m 32sExpanded returns · Driftwood 2PExpanded returns policyDurability 92%
  8. 2m 55sLeft the store

Final guess

Durability92%
Fit
1%
Suitability
1%
Durability
92%
Value
<1%
Delivery
1%
Choice
<1%
No clear doubt
5%
Why durabilityhow much likelier
  • Expanded materials ×26.6×
  • Opened reviews1.8×
  • Expanded returns policy ×21.3×

What the shopper told us

Their survey answer, if any. For simulated shoppers you can also reveal what was really true.

Survey answer
none, like 89% of sessions
Reveal synthetic ground truth
Primary doubtDurability
Secondarynone
Resolved on its ownno

Only available because this session was simulated. Real sessions have no ground truth.